![]() ![]() Keep them updated on your progress and thank them for their support.Īnother thing to avoid is not having a clear and concise pitch for your game. Finally, don't forget to follow up with your backers after the campaign ends. Don't make it all about the money, and focus on why your game is worth backing. You should also avoid being too sales-y in your campaign. If you're asking for too much money, potential backers will be put off by it. Another mistake is not setting a realistic funding goal. Make sure you have everything in order before you launch, or you risk turning potential backers away. One of the worst things you can do is run a poorly-planned campaign. There are also a few things you should avoid doing when marketing your board game on Kickstarter. The Worst Ways to Market Your Board Game on Kickstarter And finally, don't be afraid to experiment with different marketing strategies to see what works best for your game. Second, keep your updates and communications with backers clear and concise. First, make sure your campaign page is well-designed and easy to navigate. ![]() There are a few other things to keep in mind when marketing your board game on Kickstarter. Finally, it's important to reach out to press and bloggers in the board game industry and try to get them to write about or review your game. You should also create a strong social media presence and use it to drive traffic to your Kickstarter campaign. Offer backers something they'll be excited to receive, and make sure your rewards are priced in a way that makes sense for your project. Another important aspect of your campaign is your rewards. ![]() ![]() Keep your video under two minutes and make sure it's clear, concise, and engaging. Your video is one of the first things potential backers will see, and it's your chance to make a good first impression. One of the most important things you can do is create a compelling video. Now that we've gone over some of the benefits of marketing your board game on Kickstarter, let's take a look at some of the best ways to do it. The Best Ways to Market Your Board Game on Kickstarter Kickstarter is a great way to get your game out there and make it a success! Additionally, by marketing your game on Kickstarter, you can create a community of supporters who will be there to help you promote and sell your game once it is released. This can be invaluable in helping you to make your game the best it can be. If your campaign is successful, you'll be able to use the funds to cover the costs of manufacturing, shipping, and marketing your game.Īnother great benefit of marketing your board game on Kickstarter is that it allows you to connect with potential customers and get feedback on your game early on. Finally, Kickstarter can be a great source of funding for your project. By getting people talking about your game early on, you can generate interest and momentum that will carry you through the campaign and beyond. Additionally, Kickstarter is a great way to build buzz around your game. This gives you a great opportunity to get your game in front of potential backers. With over 5 million users, Kickstarter is one of the largest crowdfunding platforms out there. Perhaps the most obvious is that it allows you to reach a wide audience. There are a lot of benefits to marketing your board game on Kickstarter. The Benefits of Marketing Your Board Game on Kickstarter By the end, you'll have a better understanding of how to market your board game on Kickstarter and be on your way to success. In this article, we'll go over the benefits of marketing your board game on Kickstarter, the best ways to do it, the worst ways to do it, and how to avoid common pitfalls. There are a lot of things to consider and it's easy to make mistakes. However, marketing your board game on Kickstarter can be a bit daunting. It's a platform that allows you to reach a wide audience and get funding for your project. Kickstarter is a great way to get your board game out there. ![]()
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